Stuttaford Van Lines and the CEO SleepOut raise over 23 million Rand for charity

Nearly 250 executives from all across South Africa traded their warm cosy beds for the cold hard streets of Sandton. Stuttaford Van Lines not only sponsored the event, but also took part. Mel Potgieter, the Branch Manager of Stuttaford Van Lines in Johannesburg, on how he experienced the night:


“Stuttaford Van Lines was approached last year by Ms Ali Gregg, the Founder and CEO of CEO SleepOut SA, to participate in this worthy cause. The concept immediately resonated with us: To sleep one night under the stars to raise funds for Girls and Boys Town, so they can carry on with their invaluable work for homeless children and teenagers. We wanted to be involved in such a worthy event and soon became an integral part of the planning. We only later learned that Stuttaford Van Lines was one of the first companies to commit to this event.


Feature photos: Debbie Yazbek

After months of preparation, the event took place on Thursday, June 18. Nearly 250 CEOs spent the night in the cold as a gesture of our awareness of the plight of the kids who will benefit from the funds raised in their aid. Upon our arrival, all CEOs were tagged and marked, handed a sleeping bag, torch, broach, beanie and scarf. The moment finally arrived, we were going to sleep in the street! CEOs from every conceivable multi-national company were there and it was abuzz with activity, meet and greets and press photos.



Click here for a video from the evening of
PJ Powers singing with Idols’ Vincent Bones


Close to midnight, PJ Powers started singing around one of the fires. She was joined by this year’s SA Idol, Vincent Bones, who as a teenager benefited from the help of Girls and Boys Town. More and more people joined in as they sang and created an electric atmosphere.

Around midnight, it was time to seriously consider the SleepOut for what it was. I made my way around the fires and helped others with the dismantling and assembly of the Stuttaford Van Lines cardboard chairs, which were converted into beds.


Having slept for only 45 minutes and having met many highly respected CEOs from every sector, it was a night I shall never forget for a cause never to be forgotten. For me, it was an awe-inspiring experience.

I want to thank my support team, Penny Uys and Rocco Olivier, who mingled, assisted and celebrated the evening. Further thanks go to our management and my colleagues who enabled us to take part in the event. I thank the Board of the Laser Transport Group for supporting our effort and participation in this awesome event. The CEO SleepOut is one of the best initiatives we have ever been involved in.


I hope to do this again and I highly recommend the event and the cause. I am confident Girls and Boys Town will prosper and develop leaders of South Africa, thanks to a few good men and women who decided it was a good idea to spend one night in the streets, so homeless children and teenagers don’t have to."

Join Stuttaford Van Lines in supporting the CEO SleepOut:

Contribute your donation online!






Mel Potgieter
Director: Stuttaford Van Lines - Gauteng Hub
Tel: +27 11 206 1500


Click below for larger photographs from the evening:

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Radio 702’s Aki Anastasiou waking Peter Matlare, CEO Tiger Brands; Maria Ramos, CEO Barclays Bank Africa and Terry Volkwyn, CEO Primedia
Bonang Mohale, Chairman & Vice President for Shell South Africa Energy

Vincent Bones, recent 2014 SA Idols Winner

Stuttaford Van Lines’ Rocco Olivier, Mel Potgieter and Penny Uys

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Lee Loynes – CEO Girls and Boys Town
Wahl Bartmann, CEO of Fidelity Security, with SVL’s Mel Potgieter
Ben Magara, CEO Lonmin PLC
For news stories with more photos, please click here and here

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